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Behind the Scenes: The Spotlight Archive
Take a peek behind the curtain and explore past editions of our Spotlight Newsletter! From client highlights to creative insights and exciting updates, this archive keeps you in the loop on all things Spot On Creative Studios. Follow our journey from a local creative agency to a growing nationwide brand, as we evolve our services, celebrate client successes, and share the latest in branding, web design, and digital marketing.
2025: Creativity in Motion
In 2025, Spot On Creative Studios is scaling up, refining services, and focusing on design-driven solutions. We’re expanding our team, design service offerings, and client collaborations to deliver even more impactful branding, marketing, and website design. This year is all about connection, creativity, and next-level execution, ensuring our clients’ brands are polished, professional, and positioned for success.
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In our May Spotlight: We celebrated 2 years of Spot On, launched custom merch with Row House San Marco and 7 Bridges Printing, and teased a storefront of original Spot On Family-made designs, merch, accessories and more. It was all about bold moves, creative collabs, and what’s coming next!
In April, we celebrated fresh designs, new service offerings, and more ways to partner with Spot On. From launching Website Maintenance and Graphic Design Retainers to expanding availability for new projects, this issue was packed with updates to help businesses thrive.
We introduced website maintenance retainer plans to keep client websites updated and secure. Additionally, we spotlighted Stocks Photography, a premier photographer specializing in branding and lifestyle imagery.
With a renewed focus on design-based services, we phased out backend consulting and admin tasks to prioritize branding, website design, and marketing assets. We also spotlighted Sacred Compass, a holistic wellness brand launching a new website and identity.
2024: A Year of Growth & Milestones
Spot On Creative Studios celebrated its first anniversary in 2024 with major milestones, a brand-new website launch, and expanded service offerings. We strengthened our client relationships, introduced a successful referral program, and refined our focus to branding, website design, and marketing assets. This year was all about scaling up, optimizing services, and delivering top-notch creative solutions to businesses across industries.
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We recapped 2024’s biggest milestones, from client projects to business expansions, and shared our holiday availability for last-minute design requests before the new year.
We spotlighted Baby Rattler, a client success story, while sharing availability updates and finalizing projects before the holiday season rush.
We highlighted Kendra Peck Group Realtors, one of our longest-standing clients, and announced slight adjustments to our project availability to maintain quality service.
We introduced a dedicated portfolio page featuring our latest branding, web design, and marketing projects, making it easier for clients to explore our work.
We sped up our project start times, now launching new projects within 3 business days, and updated our About Us page to showcase our team and mission.
Due to its popularity, we extended our referral program and spotlighted heartfelt client testimonials, reinforcing the impact of our work.
We introduced an Instagram series showcasing our website’s features, including a revamped services page with custom quote requests, searchable features, and interactive tabs.
Our 1-year anniversary marked the official launch of our revamped website, featuring new service pages, a team spotlight, and an interactive user experience. We also welcomed new team members!
We launched our customer referral program, offering clients 20% off for referring new business, and expanded availability for branding, web design, and marketing services.
Clients shared direct feedback on their experiences, reinforcing our dedication to quality and personalized marketing solutions. We also teased exciting updates coming to our new website.
We unveiled our service availability timeline, highlighted 2023 achievements, and announced our new website launch, designed to offer detailed service insights, easy navigation, and interactive features.
We unveiled our service availability timeline, highlighted 2023 achievements, and announced our new website launch, designed to offer detailed service insights, easy navigation, and interactive features.
2023: Building the Spotlight
In 2023, Spot On Creative Studios grew into a thriving digital marketing and design agency, expanding from local to nationwide services. Our newsletters featured client success stories, marketing insights, service updates, and new offerings, setting the stage for even bigger things to come.
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We closed out the year with custom holiday greeting card designs, continued service evolution updates, and client testimonials raving about the impact of Spot On Creative Studios.
Big changes were on the horizon as we refined our services, with a final call for branding, web design, and marketing consulting before shifting focus. We also celebrated the launch of two new client websites!
Spot On expanded its reach nationwide, adding branding, website design, SEO, and content creation to our growing list of services. We also shared marketing tips and insights to help businesses navigate the digital landscape.
We introduced digital marketing consultations and shared incredible client success stories, including a top-ranking Google placement and a complete branding transformation that restored trust in our process.